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Microsoft to have new exclusive IP at E3, focus more on first party titles

Chobel

Member
Just popped into the "what Sony have" thread to hopefully learn about their upcoming lineup. it's amazing how excited some people are over exclusive marketing, including it in listwarz lists.

Apparently according to one poster there's no way tomb raider and halo 5 can compete with star wars exclusive marketing (ignoring the fact that swbf is coming to xbox too).

I left the thread again never to return.

Edit: This post is on topic cos it was about first party games in theory!

The premise of that thread is how Sony can compete against MS this fall sales-wise. Marketing deals are very relevant when discussing that premise.
 

RexNovis

Banned
Just popped into the "what Sony have" thread to hopefully learn about their upcoming lineup. it's amazing how excited some people are over exclusive marketing, including it in listwarz lists.

Apparently according to one poster there's no way tomb raider and halo 5 can compete with star wars exclusive marketing (ignoring the fact that swbf is coming to xbox too).

I left the thread again never to return.

I may vehemently oppose their use but I can't argue with the results of shared marketing. Destiny was pretty much a case study of bizarre game development and shared marketing. It showed just how effective shared marketing can be. Whether I like it or not, I won't deny its a powerful (albeit scummy) marketing tool. But there is no way to know how effective any exclusive game or marketing deal will be until the day of. Anyone proclaiming otherwise (including myself as evidenced by my tag) is kidding themselves.

That said it's incredibly disingenuous to portray marketing deal support as being only Sony fans or only MS fans. Both sides mindlessly feed at that company trough. Whether its fawning over potential timed DLC in Battlefront/CoD, celebrating purchased exclusivity of Tomb Raider, or salivating at the thought of other possible purchased exclusivity rights in the lead up to E3 both sides do it and its disgusting. Gamers honestly have nobody to blame but themselves for the current state of affairs with AAA development. Most are too busy getting tied up in brand loyalty to see these practices for what they are and rightfully condemn them.
 

Dredd97

Member
I may vehemently oppose their use but I can't argue with the results of shared marketing. Destiny was pretty much a case study of game development and marketing. It showed just how effective shared marketing can be. Whether I like it or not, I won't deny its a powerful (albeit scummy) marketing tool. But there is no way to know how effective any exclusive game or marketing deal will be until the day of. Anyone proclaiming otherwise (including myself as evidenced by my tag) is kidding themselves.

That said it's incredibly disingenuous to portray marketing deal support as being only Sony fans or only MS fans. Both sides mindlessly feed at that company trough. Whether its fawning over potential timed DLC in Battlefront/CoD, celebrating purchased exclusivity of Tomb Raider, or salivating at the thought of other possible purchased exclusivity rights in the lead up to E3 both sides do it and its disgusting. Gamers honestly have nobody to blame but themselves for the current state of affairs with AAA development. Most are too busy getting tied up in brand loyalty to see these practices for what they are and rightfully condemn them.

+1

Quoted for the truth :)
 
Just popped into the "what Sony have" thread to hopefully learn about their upcoming lineup. it's amazing how excited some people are over exclusive marketing, including it in listwarz lists.

Apparently according to one poster there's no way tomb raider and halo 5 can compete with star wars exclusive marketing (ignoring the fact that swbf is coming to xbox too).

I left the thread again never to return.!
Oh, so you didn't understand the thread/posts then? Okay.
The premise of that thread is how Sony can compete against MS this fall sales-wise. Marketing deals are very relevant when discussing that premise.
Exactly
 

xrnzaaas

Member
Microsoft always had problems with first party titles. They need more variety. You can't expect everyone to fall in love with Halo or Gears of War.
 
Microsoft always had problems with first party titles. They need more variety. You can't expect everyone to fall in love with Halo or Gears of War.

But Sony isnt better either...

Another Killzone, another GodOfWar, another Uncharted and another Ratchet game.

I dont get why microsoft always has to take flak when Sony is mostly doing the same.
 

ShogunX

Member
Yep, to discredit CBOAT is nothing short of a joke, it's unfortunately MS fanboys that couldn't take it that CBOAT was posting bad news about them. He was just an insider for MS, it's not his fault the news was bad as he didn't make the decisions (?) End of the day someone could write a list of what he's said is the past and the evidence is out there to prove he was right. I recall he said titanfall was going to be exclusive for example, you don't just throw shot on the wall and see what sticks. Well you can like the parrot avatar guy but not CBOAT, he was so on point that is also seemed pretty clear along with the way he wrote that he was working at MS.

Since XB1 reveal his accounts been taken over, refuse to believe anything else as nothing else makes sense.
Except what another member said, that he was caught out and feared for his job so started posting shit to take the heat off.

Or.....the information he was posting was second hand information that he was receiving elsewhere and over time he lost his source? People don't tend to leak information first hand in fear of losing their jobs, credibility or even a lawsuit.

The more likely scenario is that MS after so many leaks tightened up and the flow of information slowed. The less you have to leak and more the vague the information becomes the less reliable it gets. Stuff goes from ''This is going to happen'' to ''I've heard this is going to happen''.
 

GnawtyDog

Banned
That said it's incredibly disingenuous to portray marketing deal support as being only Sony fans or only MS fans. Both sides mindlessly feed at that company trough. Whether its fawning over potential timed DLC in Battlefront/CoD, celebrating purchased exclusivity of Tomb Raider, or salivating at the thought of other possible purchased exclusivity rights in the lead up to E3 both sides do it and its disgusting. Gamers honestly have nobody to blame but themselves for the current state of affairs with AAA development. Most are too busy getting tied up in brand loyalty to see these practices for what they are and rightfully condemn them.

The home console market is an oligopoly (of 2 companies currently). Consoles differentiate themselves on the premise of exclusive content and services. Whether that content is third party, first party or what have you doesn't matter to consumers at large.

Sure you have those truly concerned about best practices in the hobby like a great number of gaffers, like you, me and many others that much prefer the old system of "first party" exclusives as being the ONLY type of exclusive content used to differentiate BUT, that changed long ago and became a staple last gen, primarily associated with MS and the Xbox 360 snatching marketing rights for the biggest franchise of last gen. Sony naturally engaged in the practice, but more so to avoid being left in the dust this gen. What you're seeing now is parity more or less - and that has got people talking.

Many gamers who have made a conscious choice to own a single platform and see owning both consoles as an improbability are simply being rational about wanting their console of choice offer the best content relevant to them - and anything that can help the platform succeed is also seen as a positive. Consumers react to that positively on the grand scheme of things.

It's really not that hard to understand from where I am sitting. The BIG stand against third party marketing rights should have been made last gen - in its early incarnations but those voices weren't big enough. Today, it's a business reality aka MUCH much harder to weed out. Frankly, we all know nothing is gonna change for the foreseeable future - that means the next 4-5 years least.
 

RexNovis

Banned
The home console market is an oligopoly (of 2 companies currently). Consoles differentiate themselves on the premise of exclusive content and services. Whether that content is third party, first party or what have you doesn't matter to consumers at large.

Sure you have those truly concerned about best practices in the hobby like a great number of gaffers, like you, me and many others that much prefer the old system of "first party" exclusives as being the ONLY type of exclusive content used to differentiate BUT, that changed long ago and became a staple last gen, primarily associated with MS and the Xbox 360 snatching marketing rights for the biggest franchise of last gen. Sony naturally engaged in the practice, but more so to avoid being left in the dust this gen. What you're seeing now is parity more or less - and that has got people talking.

Many gamers who have made a conscious choice to own a single platform and see owning both consoles as an improbability are simply being rational about wanting their console of choice offer the best content relevant to them - and anything that can help the platform succeed is also seen as a positive. Consumers react to that positively on the grand scheme of things.

It's really not that hard to understand from where I am sitting.

I never said it was hard to understand? The reasons why are obvious but, despite understanding why, I happen to think its indefensible (and disgusting). Kinda confused as to where you got "hard to understand" from.
 

GnawtyDog

Banned
I never said it was hard to understand? The reasons why are obvious but despite knowing why I happen to think its indefensible (and disgusting). Kinda confused as to where you got "hard to understand" from.

I was just addressing the brand loyalty comment. Not everyone that owns a console is necessarily a forum fanboy waging war for a platform - at least how we interpret brand loyalty around here. Having the natural inclination to wish/want their platform of choice to offer the best content available, exclusive or otherwise is a rational thing. There is a choice, product A or B - there are reasons people pick either or, not necessarily by random chance - to put it simply.
 
lol That confirmation bias. CBOAT dropped a lot of bad news for MS because he is:

1) In a closer position to MS than Sony ad can be more elaborate.

2) MS has a history of screwing the pooch repeatedly thus giving CBOAT the information he did.

The narrative that CBOAT was an insider with a bone to pick with MS is funny considering he's dropped both good and bad news for different sources over the years. The MS faithful on GAF got irritated with the face that he dropped so much bad info until the leaker ntkrnl (who I still believe was a controlled leak from MS to discredit CBOAT) dropped the motherload and the rest is history. While his last few leaks haven't panned out, the fact remains that CBOAT has given some of the best leaks GAF has ever gotten for OVER 10 YEARS. The idea that people are ready to discredit him so quickly has my head spinning. Joker was right in The Dark Knight. It's a bad joke.

You hit the nail on the head!
 

Prine

Banned
You hit the nail on the head!
Lol, hes at junk status. Ntkrl leaks was the biggest in gaming (not just GAF). Even CBoat dropped in and had nothing to say.

His info before is irrelevant now that he's been caught to spread shit about MS, he tried again with Titanfall devs , the audacity to stand there and tell them about their game was embarrassing .
 

Ombala

Member
Have we had any leaks saying that Sony has the CoD marketing? I thought all we had was hints that MS dont have it anymore.
Activision might want too not have its biggest franchise associated with a specific brand anymore.
And having DLC coming later on the clear market leader and loose potential sales is bad buisness imo.
The deal would also be very expensive for MS now when they are so far behind.
 
Lol, hes at junk status. Ntkrl leaks was the biggest in gaming (not just GAF). Even CBoat dropped in and had nothing to say.

I'm also of the opinion that Nktrl was a controlled leak. He came along at a time when MS were desperate for some good publicity and dropped a bunch of bombs for 2+ years in the future about games that they knew would get the hardcore hyped. I don't know when or if Cboat lost his shit like you're suggesting, but he was a much more consistent and reliable poster over a much longer period of time.
 

Prine

Banned
I'm also of the opinion that Nktrl was a controlled leak. He came along at a time when MS were desperate for some good publicity and dropped a bunch of bombs for 2+ years in the future about games that they knew would get the hardcore hyped. I don't know when or if Cboat lost his shit like you're suggesting, but he was a much more consistent and reliable poster over a much longer period of time.

Sorry but that is absurd, someone from MS would ruin their e3 and give competitors information about their year, I dont buy it. What it did do is get people (hardcore) excited about gaming, the type of quality info I'd expect from an insider. It wasn't only CBoat there was Mort who was exposed for a shit stirrer too.

And what ever CBoat was means nothing when his recent info were lies and typically skewed against Xbox , proves he's not acting on info but is there to spread FUD.
 

Doffen

Member
I'm also of the opinion that Nktrl was a controlled leak. He came along at a time when MS were desperate for some good publicity and dropped a bunch of bombs for 2+ years in the future about games that they knew would get the hardcore hyped. I don't know when or if Cboat lost his shit like you're suggesting, but he was a much more consistent and reliable poster over a much longer period of time.

I would love to be in the room where Bill Gates decided to have a controlled leak on NeoGAF,

Chief: We should leak our E3 briefing 4 months early on NeoGAF.
Bill: That sounds like a great idea.
Ballmer: Text, no trailers and no fancy marketing pictures.
Bill: YES YES YES!
Chief: Also talk about that cancelled Black Tusk game.
 

BokehKing

Banned
But Sony isnt better either...

Another Killzone, another GodOfWar, another Uncharted and another Ratchet game.

I dont get why microsoft always has to take flak when Sony is mostly doing the same.
You just named 4 different type of games, where halo/gears can just be lumped into the 'shooter' category

More variety on Sony, plus Persona
 
Oh, so you didn't understand the thread/posts then?

The premise of that thread is how Sony can compete against MS this fall sales-wise. Marketing deals are very relevant when discussing that premise.

From that thread:

It's a topic about what Sony's teams might be up to and discussion about what games we may like to see etc. The premise of this topic wasn't a straight up sales thread, it just got turned into that.


No more from me on the topic in this thread. Just wanted to address those two posts.
 

ShogunX

Member
You just named 4 different type of games, where halo/gears can just be lumped into the 'shooter' category

More variety on Sony, plus Persona

Uncharted is a shooter as well. It just happens to be a shooter with gorgeous looking scripted action sequences in between. The amount of people you murder in each game must be in the hundreds. There is variety on every platform these days it just depends on how hard you are willing to look to find it.

The sooner people understand that competition is extremely important and healthy for the gaming industry the better. Were it not for SEGA telling everybody that the Super Famicon was for kids we may not even have a PlayStation or an Xbox.
 
Sorry but that is absurd, someone from MS would ruin their e3 and give competitors information about their year, I dont buy it.

The same reason they announce games like Halo 5, Quantum Break, Scalebound, Crackdown, Fable Legends and Phantom Dust 2+ years before release: to create hype among people like us.

I would love to be in the room where Bill Gates decided to have a controlled leak on NeoGAF

Obviously it wouldn't come from as high up as the company CEO, but I can see Phil Spencer or Aaron Greenberg (head of marketing) thinking it's a good idea to gain some ground with the hardcore.
 
I may vehemently oppose their use but I can't argue with the results of shared marketing. Destiny was pretty much a case study of bizarre game development and shared marketing. It showed just how effective shared marketing can be. Whether I like it or not, I won't deny its a powerful (albeit scummy) marketing tool. But there is no way to know how effective any exclusive game or marketing deal will be until the day of. Anyone proclaiming otherwise (including myself as evidenced by my tag) is kidding themselves.

That said it's incredibly disingenuous to portray marketing deal support as being only Sony fans or only MS fans. Both sides mindlessly feed at that company trough. Whether its fawning over potential timed DLC in Battlefront/CoD, celebrating purchased exclusivity of Tomb Raider, or salivating at the thought of other possible purchased exclusivity rights in the lead up to E3 both sides do it and its disgusting. Gamers honestly have nobody to blame but themselves for the current state of affairs with AAA development. Most are too busy getting tied up in brand loyalty to see these practices for what they are and rightfully condemn them.

Yet Destiny still sold more on Xbone launch week.
 

Colombo

Member
This is good news for me. I bought an Xbox One near launch and plan on getting a PS4. The PS4 will likely be my console for the multi platform games when I get one so I really want some killer 1st party stuff to justify owning all 3 consoles again this generation. Some Rare games would really get me excited!
 

GnawtyDog

Banned
It was given away (same as the UK) as a 'choose a free' game deal, so it was not part of a bundle and counted as a sale. PS4 copies weren't counted because they were bundled.

I can't understand the rationale of people going solely by NPD to say third party games sell more on Xbox One.

Fact is when you account Europe as a whole (not just the UK) + Japan, there is absolutely no BIG third party game that sells most on Xbox. I wager not even COD. The again, we lack the numbers. The exceptions to the rule will be extremely few this gen.
 

Opt1kon_

Member
Tomb Raider 2/Quantum Break - TPS
Halo 4 - FPS
Forza 6 - Racer
Killer Instinct S3 - Fighter
Crackdown - Open world
Rare game - Platformer?
Missing Genre - RPG

Doesn't Scalebound counts towards an Action/RPG at least ? idk why everyone seems to forget about scale bound
 

Opt1kon_

Member
Nobody has forgotten. Kamiya doesn't make RPGs.

yeah doesn't he make like Action/Adventure ? if thats the case thats still another genre in the bag also note they have Fable Legends and I'm sure Lions head said that was classified as an RPG so what other genres can they pull is the question
 

ViciousDS

Banned
Just popped into the "what Sony have" thread to hopefully learn about their upcoming lineup. it's amazing how excited some people are over exclusive marketing, including it in listwarz lists.

Apparently according to one poster there's no way tomb raider and halo 5 can compete with star wars exclusive marketing (ignoring the fact that swbf is coming to xbox too).

I left the thread again never to return.

Edit: This post is on topic cos it was about first party games in theory!


well.....it was huge for Destiny so they can't totally be wrong. I own both consoles.........even though I've been trying to hit level 50 in FFXIV as fast as I can for Heavensward and because the entire month of may till the expansion launch is going to be Witcher 3.

Just ignore the obvious posters that want to watch everything burn, while this gen has actually brought out some of the greatest Xbox Exclusives I think I have played. It's only going to get better.....if anything Microsoft wants to take at least America back. I'm excited for a new Gears, Halo, and QB.........however I'm different on constantly starting a career over in Forza as I can only take closed course racing games so much. I love the open world alah TDU (Still IMO the best open world racer in terms of multiplayer). I'm waiting out for Forza Horizon 3 which will hopefully be amazing.




But the list warz thing does get old and stupid. If I get excited the OT when they pop is the best place to talk with people who actually play and enjoy the game. You see people vocal on Destiny and the hate for it....yet it has an insane OT count and plenty who still play and enjoy the game. I personally don't and am somewhat vocal in those threads, however more power if you enjoy the games....that you actually like lol.



TLDR;

just enjoy what you want to play and buy.....fuck everyone else and their troll antics.
 

BokehKing

Banned
What I would want as a exclusive IP from Microsoft, would definitely fall in the action/rpg category.

An open world series, a new world, not just a city. Cooperative Multiplayer, doesn't have to be strictly a shooter, but have guns, crossbows, axes, swords... Maybe the Holy trinity of tank/dps/healer

Idk.. Something different and refreshing, emphasis on survival
 
What I would want as a exclusive IP from Microsoft, would definitely fall in the action/rpg category.

An open world series, a new world, not just a city. Cooperative Multiplayer, doesn't have to be strictly a shooter, but have guns, crossbows, axes, swords... Maybe the Holy trinity of tank/dps/healer

Idk.. Something different and refreshing, emphasis on survival

Something like BC?! Always thought that looked pretty awesome.
 
yeah doesn't he make like Action/Adventure ? if thats the case thats still another genre in the bag also note they have Fable Legends and I'm sure Lions head said that was classified as an RPG so what other genres can they pull is the question

Sure, I think Fable Legends technically will qualify as an RPG. There's loot and levels, but I believe people mean a more traditional RPG like Persona, Skyrim, Lost Odyssey, and so on. Fable Legends is more a cooperative action RPG arena thingy.
 
But Sony isnt better either...

Another Killzone, another GodOfWar, another Uncharted and another Ratchet game.

I dont get why microsoft always has to take flak when Sony is mostly doing the same.

The difference is Sony has like 6+ other major studios not working on those series whereas aside from Rare who's been on Kinect for the past 7 years, MS's major first party studios consist of

343 - Halo
Turn 10 - Forza
Black Tusk - Gears
Lionhead - Fable

The first three of those have never made a game out of their respective series and lion head has been on Fable for the past 10 years. Those first three are basically bound to those series, Lionhead is the only one with a real chance of making a different IP.

As for your points on Sony the only one that holds is God of War really. Naughty Dog released a new IP just over a year ago, Killzone guys are making a new RPG IP, and Insomniac isn't a first party studio.
 
Or that Microsoft was giving the game away for free if you purchased a Xbox one (as a physical copy)

A lot of DestinyGAF went digital

There was a PS4 White Destiny bundle, no?
Microsoft wasn't even allowed to say it was on their console as part of the Sony marketing deal.
I think it shows marketing deals are pointless.
 

Idba

Member
There was a PS4 White Destiny bundle, no?
Microsoft wasn't even allowed to say it was on their console as part of the Sony marketing deal.
I think it shows marketing deals are pointless.


The destiny bundle sold a shit ton, and wtf? Of course Microsoft can say that Destiny is on xbone, they just can't MARKET. Same with COD


Destiny sold undeniably more on Playstation (I think if was the most sold digital game, dont qoute me on it though
 
Just popped into the "what Sony have" thread to hopefully learn about their upcoming lineup. it's amazing how excited some people are over exclusive marketing, including it in listwarz lists.

Apparently according to one poster there's no way tomb raider and halo 5 can compete with star wars exclusive marketing (ignoring the fact that swbf is coming to xbox too).

I left the thread again never to return.

Edit: This post is on topic cos it was about first party games in theory!

You dont even understand how,each thread is different? Lol
 
The difference is Sony has like 6+ other major studios not working on those series whereas aside from Rare who's been on Kinect for the past 7 years, MS's major first party studios consist of

343 - Halo
Turn 10 - Forza
Black Tusk - Gears
Lionhead - Fable

The first three of those have never made a game out of their respective series and lion head has been on Fable for the past 10 years. Those first three are basically bound to those series, Lionhead is the only one with a real chance of making a different IP.

As for your points on Sony the only one that holds is God of War really. Naughty Dog released a new IP just over a year ago, Killzone guys are making a new RPG IP, and Insomniac isn't a first party studio.
I love this mythical hidden teams at Sony Studios that are creating millions of new IPs...


Your really cant disprove my point. It doesnt matter if there was a Last of Us. There will be a Last of Us 2...


So at the end, Sony isnt better than Microsoft.
 
I love this mythical hidden teams at Sony Studios that are creating millions of new IPs...


Your really cant disprove my point. It doesnt matter if there was a Last of Us. There will be a Last of Us 2...


So at the end, Sony isnt better than Microsoft.
Mythical? Huh? They dont exist? Horizon, the order dont exist? Sony bend dont etc...it is not a myth...

Not all of them are making sequels.
 
What I would want as a exclusive IP from Microsoft, would definitely fall in the action/rpg category.

An open world series, a new world, not just a city. Cooperative Multiplayer, doesn't have to be strictly a shooter, but have guns, crossbows, axes, swords... Maybe the Holy trinity of tank/dps/healer

Idk.. Something different and refreshing, emphasis on survival
That sounds damn good. X1 needs more and drastically different exclusives. I like Halo, Gears and others, but something else is needed.
 

vin-buc

Member
I love this mythical hidden teams at Sony Studios that are creating millions of new IPs...


Your really cant disprove my point. It doesnt matter if there was a Last of Us. There will be a Last of Us 2...


So at the end, Sony isnt better than Microsoft.

I understand what you're trying to get at but it doesn't make sense. If each team creates a second IP - that's still a new game whether it gets sequelized or not. It counts. We would be saying the same thing for MSFT 1st party output if each created a new IP to add to the mix.
 
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