I was amazingly hype 2 weeks ago when they were doing the marketing onslaught, but now even after the amazing reviews im actually not that excited. I always thought they started too early. For the best i suppose as im not impatient waiting. Still preordered for obvious reasons, best rpg and all.
Are you saying they reviewed the game too early?
I would generally think publishers who put a review embargo until release, bring scrutiny and possibly questionable doubt over their product for waiting until the absolute last minute.
I mean I'd rather press get the game earlier and can release their views prior to the release that way people have a general idea of what to expect before the game comes out.
As opposed to release day reviews and finding out the publisher / developer held out on reviews as long as they possibly could because they weren't confident their product was up to critical snuff, and relied on people to buy the product blindly before they could get the chance to read the review.
I mean this way if the reviews come out before the release, at least the public will know a game has positive or negative before the release and makes the issue of blind purchases that less of an occurrence.
Not that there is anything wrong on buying game without regard to reviews. Some times not I even I agree with the public's opinion on something, this is especially ever true being a fan of tri-Ace games and Star Ocean.