It isn't just plastic. People who have had an Xbox for 20 years like me, have gone on a long gaming journey and yes it is emotional and there is nothing wrong with that at all. Humans get attached to things, to particular games, to a particular community - Xbox is where our memories are, where are friends are. This is now in danger of all going away. Of course people will be concerned about that. It isn't a fridge or a washing machine, getting emotionally attached to a particular brand of those would be weird, but gaming is unique. It's a big part of a lot of people's lives. All these comments who think they are clever saying 'it's just plastic' are really stupid.