More at the link: https://asia.nikkei.com/Business/Co...ald-s-fans-select-Makudo-as-official-nickname
Are you a Makku or a Makudo kind of person?
The less popular candidate won the popular vote.
CEO will now appease Makudo fanbase with greeting message.
There were Makku and Makudo burgers for this referendum.
"Both were delicious"... *Tweet*
Edit:
Here were the participating burgers:
(Mind the Google translate)
What do you call the world-famous hamburger chain with the golden arches? That was the question on the ballot in a recent "referendum" conducted by McDonald's Holdings Co. (Japan) .
Are you a Makku or a Makudo kind of person?
There were two candidates: "Makku," the Japanese word for Mac or Mc, and "Makudo," which sounds almost like the French nickname for the restaurant, "McDo."
The less popular candidate won the popular vote.
The battle over the two nicknames ended with 49% supporting Makku and 51% Makudo -- despite the fact that the latter nickname is common only in 11 western Japan prefectures, including Osaka.
CEO will now appease Makudo fanbase with greeting message.
Given the outcome, part of the company's Japanese website is now written in "Kansai-ben," or western Japan dialect, with a rare greeting message from CEO Sarah Casanova in the dialect for a week until Aug. 28. This was a campaign promise.
There were Makku and Makudo burgers for this referendum.
"Both were delicious"... *Tweet*
The company prepared two special menus for the referendum -- roast beef burgers for Makku to represent Tokyo in eastern Japan and beef cutlet burgers for Makudo to represent Osaka in western Japan. Customers were asked to tweet and/or retweet the names of the burgers to show their support.
Edit:
Here were the participating burgers:
(Mind the Google translate)