Mr.Shrugglesツ;243026784 said:
I dont know how being at the forefront of technological advances is anti consumer.
yeah, it's a weird thing to say.
Apple will just keep offering more expensive products until it finds the limit of what its customers are willing to pay.
I think this is accurate, but they're doing it in a smart way.
On the one hand, they've introduced the best price/performance product in their history recently with the $329 iPad. And the Pro's are on the high end of reasonably priced for what they offer above that model.
On the other, I expect them to introduce an iPhone Pro this year, coming in at $100-$300 over the 7 Plus prices, and if that ends up a hit, I half expect them to really go for it two years down the line with an iPhone Edition (a version of the Pro that gets made in a limited number, out of fancy materials, but is otherwise the same as the pro, and costs $500 more.)
Considering how often they have been unable to meet demand on recent products, like the jet black iPhone 7 and Air Pods, it's clear they are undercharging for certain products. Absurd as it might seem considering they are the most profitable company on earth, they've actually been clearly going for the largest possible installed base rather than pure quarter-to-quarter profit.
Introducing a higher tier where they get to play with tech they can't realistically make 70 million of in a quarter but no longer have to because the demand is cut by the price lets them ease up some of the pressure on making those 70 million of the standard models while raking in a higher profit off the 10 or so million they make at the top of line. Win-win for Apple.