Off/on topic, I walked into a Target (Canada) today and saw The Last of Us PS4 going for $40, much cheaper than digital/GameStop. It's not the first time either. I wonder how cost effective this 10% discount will be in the long run.
Ok ... but with that logic MS (and Sony) should not sell ANY game digital.
But there are lots and lots of people out there who buy their games digital.
And if they buy at release they just need 5 60 USD games and are even.
Not counting that they buy any DLC are may not have to buy a game at all because its free.