• Hey, guest user. Hope you're enjoying NeoGAF! Have you considered registering for an account? Come join us and add your take to the daily discourse.

GfK - One year after launch PS4 leads Xbone 4.4:1 in Germany

gtj1092

Member
Funny how some still try to downplay PC Gaming in it's strongest market.

Is PC gaming bigger than console gaming in Germany or is it like how France is nintendo's strongest market but that doesn't mean Wii U is number one.

When I look at the German charts it seems to be overwhelmingly Ps3/4 titles.
 

Pennywise

Member
It has been an abysmal year for Xbox over here in Germany. For months on end Xbox just wasn't part of the conversation. PS4 all the way. Things get better for MS, some retailers sell it for as low as 300€, but it's still pretty bad.

It's not that suprising.
The combination of alot of factors really didn't help.

There was the atrocious reveal that really pissed off alot people.
Focus on NA market without a proper media deal for Germany, they could have easily made a deal with SKY or include one of the major streaming services in the xbox live gold sub (most of them are about 6-10€), so they would have a proper media inclusion.
A mediocore game lineup with most of the games coming to the PC and obviously the price.

It's a market that you can't win that quickly and you need to build alot of trust in order to build up your brand.
The 360 was a pretty popular device and they killed alot of trust with the already mentioned factors.

Sony has been part of the market for such a long time, same goes for Nintendo and they've gained their trust for over two decades or more.

Phil Spencer made an impressive shift from the original plans to the status quo within NA, but Europe is such a diverse market which requires alot of focus and it just feels like they're lacking a proper strategy for these markets.
It's also kinda sad that they lost one of their faces with Boris Schneider-Johne who has been the face of the xbox in Germany for quite some time.
 

Kyougar

Member
untitledtee3c.png

Could you all explain this chart to me?

Of course. Glad that you asked. MMO + Online + PC is 33,4% of the Pie. So it is bigger than any single console, because PS4 has no 99% share in the 34% slice of the pie. or >80% of the consoles + used consoles 47% slice of pie.


Is PC gaming bigger than console gaming in Germany or is it like how France is nintendo's strongest market but that doesn't mean Wii U is number one.

When I look at the German charts it seems to be overwhelmingly Ps3/4 titles.

see above. Against ALL Consoles 33,4% against 47%. Against a single console (thats what was implied) smashingly above it. Dont forget Steam and Digital (50% digital)
 
Could you all explain this chart to me?
I think it's safe to assume that PC takes a huge piece of that MMO slice. Combine that with consoles being fragmented - they're not only next-gen, mind you - and it's highly possible PC is winning there.

Besides, this is a cash graph (hardware-less, I guess?) and PC prices for most stuff are simply lower. Not that I have any personal interest in doing the Germans good PR, mind you... how about that attach rate?
 

Moonstone

Member
Is PC gaming bigger than console gaming in Germany or is it like how France is nintendo's strongest market but that doesn't mean Wii U is number one.

When I look at the German charts it seems to be overwhelmingly Ps3/4 titles.

148e64b0c2.png

f818331cac.png


Average price for pc games is way lower. I
 

Haunted

Member
Some of the confusion about the "biggest" platform in Germany seems to stem from the difference between comparing platforms individually, or combining PS3+PS4+360+XB1+Wii+WiiU and then pitting that against PC (and even then it's still pretty close :lol).


Sadly buying games is not a thing people do in these countries, is it? Does anyone have numbers on the sold retail pc games there compared to Germany?
Internet cafes and F2P MMOs are also part of the market. It's safe to say that the PC retail market is stronger in Germany, but who is served by making that distinction, really.
 

Pezus

Member
Some of the confusion about the "biggest" platform in Germany seems to stem from the difference between comparing platforms individually, or combining PS3+PS4+360+XB1+Wii+WiiU and then pitting that against PC (and even then it's still pretty close :lol).



Internet cafes and F2P MMOs are also part of the market. It's safe to say that the PC retail market is stronger in Germany, but who is served by making that distinction, really.

Why would anyone only look at retail PC game sales anyway? Everyone knows the digital PC market is huge.
 

Moonstone

Member
Does this include "MMO" and "Online", seen in the pie chart above?

Yes. Retail sales are from the GFK sales tracker and online sales are evalutated by the GFK consumer panel, where they ask 25k people every year. And it is representiv.
I does not include F2P as far as I know, as it is only game sales - they have another category for that.
The newzoo chart has been critized in german games media - they have no access to gfk salestracker for instance and the claim that germany is biggest european games market is wrong.
However, numbers are not that different.
 

Haunted

Member
Why would anyone only look at retail PC game sales anyway? Everyone knows the digital PC market is huge.
Yup.

Steam especially has made huge headway in Russia (and other Eastern-European markets) with their tiered pricing.
 

SaucyJack

Member
Sony are matching MS well in the UK. For some reason SCEA are less aggressively defending the US - maybe they don't have the stock to cover an increase I demand, or maybe they didn't have the budget allocated to allow them to compete for the whole of November?

Yep, Sony sure are matching those £349 ($560) bundles in the UK, I just can't understand why they're not going to £200 ($329) in the US :|
 
Ugh people acting like Sony is done in the US and uk after losing one month.... Ms cannot drop the price every month and Sony has more cards to play. Sick of the ms can just buy there win in the US and Sony is powerless posts nonsense, Sony will fight ms in the US all gen.
 
Ugh people acting like Sony is done in the US and uk after losing one month.... Ms cannot drop the price every month and Sony has more cards to play. Sick of the ms can just buy there win in the US and Sony is powerless posts nonsense, Sony will fight ms in the US all gen.
you mad? X1 won a month in the US cause its the greatest console ever made and it will win plenty more months.
 

DieH@rd

Banned

Haunted

Member
Such an obvious troll post gets the replies?

C'mon GAF, you have more class than that.


edit: although there are several newer members involved in the exchange, so maybe they just need to become more familiar with the tone used around here
 

spwolf

Member
What other eastern European markets are you talking about?

lol yes, it is no-show in eastern europe.

Only country where it sells better is USA for sure, thats November only... UK possibly but we know difference is miniscule according to people here who have the numbers... rest of Europe certainly not... Maybe China since PS4 does not sell there yet?

:)
 
Cross posting from the Pal thread because i think this could be interesting.

damn, that;s crazy

They've gone and done it... they've gone and woke the sleeping dragon now.

Sony should have left well enough alone and now they're going to get it. It's not enough that they're bleeding Euros from practically every crevice of their existence. Now they go and throw immense moneyhats at a niche market like Germany just to piss off the market. Why pay to keep a market out of the hands of as many gamers as possible? Why not put that money into the US or the UK instead?

I know, I know... this is the way the business goes as they say. Well, they forced Microsoft's hands with their early sales lead and Microsoft only responded with an GfK whooping (source: musings thread) by way of incredible deals and value. Microsoft will undoubtedly follow this announcement up with some real megatons of their own.

Landwirtschafts-Simulator remake collection. A true Skiregion-Simulator sequel. Spezialtransport-Simulator 2016 beta in the hands of gamers. The next Seilbahn-Simulator, Bau-Simulator and Rettungswagen-Simulator as exclusives. Those are the kinds of blockbuster response announcements I expect, and then some. You hit Microsoft with a jab, you best be ready for a flurry of uppercuts coming at you in response.

i understood this reference
 

gtj1092

Member
Looking at these numbers and the total sales in NPD for X1 can anyone figure the math for the rest of the world for X1 to even be approaching 10 million in total sales.
 

Usobuko

Banned
Why would anyone only look at retail PC game sales anyway?Everyone knows the digital PC market is huge.

You don't have to look just at the retail sales in Germany. Anyone who pay attention outside of the conventional western world knows that PC gaming in China is far bigger.
 

TomShoe

Banned
Looking at these numbers and the total sales in NPD for X1 can anyone figure the math for the rest of the world for X1 to even be approaching 10 million in total sales.

Xbox One's LTD in the US is ~4.89 million. Assuming there are about 9 million Xbox Ones sold to consumers, the rest of the world would make up ~4.11 million. The US would make up ~54.3% of the market.

The numbers could be different based on total consoles shipped, or if I'm off on my 9M sold guess.
 

CozMick

Banned
Sold to consumers is no where near 9 million imo.

5 million in the US, 1 million in the UK, 2 million (if they're lucky) in the rest of the world.
 

DBT85

Member
Xbox One's LTD in the US is ~4.89 million. Assuming there are about 9 million Xbox Ones sold to consumers, the rest of the world would make up ~4.11 million. The US would make up ~54.3% of the market.

The numbers could be different based on total consoles shipped, or if I'm off on my 9M sold guess.

The question is where.

The UK is only just 1m iirc and is by far and away the most popular market outside of the NPD area. That 3.11 million units sold elsewhere when major European nations have sold 250k ish and less. Where else is buying in numbers large enough?
 

Superman00

Liverpool01
Looking at these numbers and the total sales in NPD for X1 can anyone figure the math for the rest of the world for X1 to even be approaching 10 million in total sales.

Yeah I doubt they are even at 9 millions worldwide. November numbers pretty much skewed things for the Xbox One, as they did really well and it brought the LTD in the US to about 4.9 million. As other have said, the second best market it has is the UK, adding maybe another 1.2 million.

US + UK = ~6.1 million

It's negligible in Asia, and definitely is not well in Europe.
 

Haunted

Member
What other eastern European markets are you talking about?
Estonia, Latvia, Lithuania, Serbia, Turkey, Bulgaria, Hungary... (I suppose some of these might also be considered Northern/Central Europe, apologies if calling them Eastern-European is incorrect, if that's what you were getting at. I tend to make the mistake as I'm in Germany and it's easy to conflate "Eastern-European" with the other European countries that are... well, to the east of us. :D )

Basically, what I meant is that Steam introduced regional pricing - tier 2 pricing for some of the economically weaker European markets as well as a whole separate tier just for Russia a couple years ago - and it's been paying dividends.
 

Elandyll

Banned
Xbox One's LTD in the US is ~4.89 million. Assuming there are about 9 million Xbox Ones sold to consumers, the rest of the world would make up ~4.11 million. The US would make up ~54.3% of the market.

The numbers could be different based on total consoles shipped, or if I'm off on my 9M sold guess.

My guess (and it's only that) is that you're quite off on the 9m XB1 sold to consumer so far.

Contrarily to the PS360 era where the 360 was somewhat competitive outisde the US/UK combo, not only is the PS4 still winning in the US/UK at this time, but the rest of the world looks like it has been abysmal for the XB1 so far, even forcing Microsoft to do an inventory draw down to supply its channels in Q1 (and maybe even Q2) 2014.

I think the recently released "shortly have 10m shipped" (as in not 10m yet) includes a nice chunk of their shipments for the holiday season (that announcement was made on November 12th), while Sony had actually shipped 13.5m units as of September 30th (it was in their financial results for Q2 2014), which imo was probably not counting their holiday shipment (the PS4 hit 10m sold through as of August 12th).

My guess (agian, just that) about XB1 sales (to consumers) is currently around 8m as of early December, will probably hit 9m during December and they will maybe actually have 10m sold through by mid January.

For PS4, I think they are already past 15m, and will probably hit 18-20m by mid January.
 

DieH@rd

Banned
Estonia, Latvia, Lithuania, Serbia, Turkey, Bulgaria, Hungary... (I suppose some of these might also be considered Northern/Central Europe, apologies if calling them Eastern-European is incorrect, if that's what you were getting at. I tend to make the mistake as I'm in Germany and it's easy to conflate "Eastern-European" with the other European countries that are... well, to the east of us. :D )

Basically, what I meant is that Steam introduced regional pricing - tier 2 pricing for some of the economically weaker European markets as well as a whole separate tier just for Russia a couple years ago - and it's been paying dividends.

Steam EU Tier 2 pricing is minimally cheaper [often no cheaper] than EU Tier 1. :-/ They mostly use Tier2 to region ban certain games [Arkham City for example could not be purchased here via steam]...
 

Yudoken

Member
Is PC gaming bigger than console gaming in Germany or is it like how France is nintendo's strongest market but that doesn't mean Wii U is number one.

When I look at the German charts it seems to be overwhelmingly Ps3/4 titles.

Well, steam digital sales, gog and other sites are not considered so that's a terrible comparison.
PC digital sales are way higher than on consoles, that's for sure.
Is there a way to find out how many games were activated e.g. in germany?
Acitivated would be a good way to mesure it.
 
Top Bottom