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NPD Sales Results for January 2016

Mrbob

Member
I'm slightly surprised PS4 up YoY. I thought the 299 holiday price would take some steam out of non holiday sales. Guess not.
 
It isn't just COD. The PS4 is really securing itself as the de facto console of the generation. It always led in the US but there were many months it was close. The momentum of the system is just too much at this point and even the strong Xbox mind share that exists in the US is fading.

Fantastic showing by Sony tbh
 

gamerMan

Member
Wow at GTA. That game keeps selling. When is the next version built for next gen consoles doesn't have to come out for sometime.
 

Zaventem

Member
Shu responded lol... I feel like this cant be a coincidence LOL

nW4h6Zj.png

Damn they crushed his spirit.
 

RibMan

Member
Good software results! I wonder if we'll get hardware numbers. I'm actually interested in seeing how Nintendo platforms performed last month.

I don't get it... even the most clueless investor shareholder wouldn't care about hours. Is that number directly tied to a revenue formula? Is total hours part of their success measures?

That is precisely the point. You're not supposed to get any meaningful information. It's about utilizing large useless numbers in order to trick you into believing something is doing good. For example, let's say I'm a baker and I make a signature chocolate cake. Unfortunately, my chocolate cake is not doing as good as the chocolate cake being made by a neighboring baker. Her cake is flying, my cake is dying. In order for me to trick you into thinking my cake is doing fine, I will say something like "Over 3 million lips smacked in my bakery" or "The Welcome mat was walked over 2 million times" or "Fork usage increased by 2000%". None of these numbers communicate the actual performance of my chocolate cake.

Someone gifted in finance can probably come up with a formula, but I cannot think of a single financial formula you can apply to 'hours spent gaming in one month' that would communicate sales, value, profit, efficiency, or overall success. You can't measure hours in dollars when you don't know what an hour translates to. For example, if someone asks how much you make per month and you say "I worked 320 hours last month", you haven't answered the question at all. There is simply not enough information to figure out performance.

Furthermore, the actual 'hours spent gaming' number is misleading in and of itself because we don't know what constitutes as 'gaming' (to them). If you fire up a game and do nothing but idle on the menu screen, would you count that as hours spent gaming?
 

Javin98

Banned
Are we really sure that the PS4 was up 20% YoY, though? I read that Cosmic hinted at this, is this true? I didn't look through the predictions thread this morning.
 

Vena

Member
Are we really sure that the PS4 was up 20% YoY, though? I read that Cosmic hinted at this, is this true? I didn't look through the predictions thread this morning.

No we are not sure.

The only concrete thing Queso said is that one console (the PS4 by deduction and logical elimination of the X1, 3DS, and WiiU) was above the GAF average aggregate. He later noted that in the industry "impressive" implies at least 20% growth, but he never clarified if that was actually valid or if PR was playing with wording.

You could parse PR as being impressive per or impressive sum growth, but I think we've mostly assumed that both saw a good (at least) 20% growth. But we're flying blind.
 

Javin98

Banned
No we are not sure.

The only concrete thing Queso said is that one console (the PS4 by deduction and logical elimination of the X1, 3DS, and WiiU) was above the GAF average aggregate. He later noted that in the industry "impressive" implies at least 20% growth, but he never clarified if that was actually valid or if PR was playing with wording.

You could parse PR as being impressive per or impressive sum growth, but I think we've mostly assumed that both saw a good 20% growth.
Ah, I see. Well, I don't think Cosmic would mislead us. He even often corrects us when we misinterpret his posts. But I guess we have to wait for cream to drop the pies.
 
Anyone have the Jan 15 numbers? Trying to extrapolate some xbone/WiiU numbers. PS4 did approximately 227k [189k + (189k X .2)] so my prediction was close.

Edit; I thought I read PS4 being up 20% but now I can't find that source. Hmm, guess we just wait for more info to be released.

Below, nice! Thank you!
 
Without any other numbers, basically all we can extrapolate is that PS4 had ~47% of hardware sales last month which is pretty damn impressive considering where they were last generation. If the reports of PS4 being up 20% yoy are indeed accurate, and going off the numbers from last years NPD, we have 482k total hardware for Jan 16 [562k - (562k X 0.15)]. PS4 up 20% puts them at 227k. Divide that by total hardware sales and you get a 47% market share. Not sure why they wouldn't mention that in their response if these numbers are indeed accurate. Math isn't my strength so my calculations may be off.
 
Yo. Next person that quotes that tweet is going to get smacked. It's not relevant to the discussion here.

Well, somehow I am relieved now that I took my time to actually read this thread carefully before posting...

BTT, I didn't think PS4 would be able to get up YoY, given it's price cut until Christmas. Good job Sony. 2016 will be interesting!
 

Shabad

Member
1 billion hours is huge right ?
With about 20 millions One out there, that makes an average of 50 hours spent gaming for every console. I am not sure I play that much, and I consider myself a big gamer...
 

Javin98

Banned
1 billion hours is huge right ?
With about 20 millions One out there, that makes an average of 50 hours spent gaming for every console. I am not sure I play that much, and I consider myself a big gamer...
I hope you're not trying to extract any meaningful information out of this. There's almost nothing you can get from it and Microsoft intended for it to be so. In any case, I will just gladly say that I spend close to 60 hours gaming a week since December.
 

Shabad

Member
I hope you're not trying to extract any meaningful information out of this. There's almost nothing you can get from it and Microsoft intended for it to be so. In any case, I will just gladly say that I spend close to 60 hours gaming a week since December.

Of course I am not trying to extract anything relevant ^^ Just a picture of the average gaming time for gamers those days. Closing in on 2 hours a day average is huge imo !
 

Rymuth

Member
Morning, GAF, finally caught up.

That heel-face turn of a certain someone is hilarious. Even TimDog seems to be having a mini-melltdown raging against Zhuge.

PS4 up is good, Siege charting is good and MS PR is a national treasure. Whoever or however many working there should get into politics. Their talents are being wasted.
Troll right?

Isn't January traditionally a slow month following BF and Christmas?
Explain why PS4 is up then.
 

Raist

Banned
I think the average is 6-7 hours a week. All platforms, so that includes people who play candy crush for 20mins, and people who play WoW 12h a day.
 

jryi

Senior Analyst, Fanboy Drivel Research Partners LLC
He'll be in Sony's camp soon.

Today is not a good day for the Xbox brand, they even lost CrapGamer to the rice eaters tribe.

On behalf of all ardent Playstation fanboys everywhere: we don't want him.

That being said, I'm glad I didn't participate in the predictions game, because I would have botched the PS4 number completely (and I can't stand being wrong...) I was positive that after an incredible holiday season they'd be totally dead for a couple of months (until Uncharted). I really can't understand, what's going on right now. Is there some sort of elevated hype going on in the States at the moment, or why are people bying Playstations in January?

On the other hand, this will be the peak year for PS4, right? Might as well start it with a sort of a bang.
 

Shabad

Member
Dude, read carefully. I wrote 60 hours a week, not a month. :p

Yeah yeah I know, but 60h a week isn't simply huge it's uncanny. In any cases, it's far from any standard I can think of.

Anyway, whatever... I still laugh at the idea of the people that make up those PRs. I can picture a room full of serious people with a handful of various numbers filled documents "Guys, we need to spin this".
 

Javin98

Banned
Yeah yeah I know, but 60h a week isn't simply huge it's uncanny. In any cases, it's far from any standard I can think of.

Anyway, whatever... I still laugh at the idea of the people that make up those PRs. I can picture a room full of serious people with a handful of various numbers filled documents "Guys, we need to spin this".
Well, I finished my examinations back in December and since then, I had all the time in the world, not having to worry about school. So with nothing else to do, gaming has occupied my time.
 

Shenmue

Banned
Yeah yeah I know, but 60h a week isn't simply huge it's uncanny. In any cases, it's far from any standard I can think of.

Anyway, whatever... I still laugh at the idea of the people that make up those PRs. I can picture a room full of serious people with a handful of various numbers filled documents "Guys, we need to spin this".

I play ffxiv on the ps4 so i leave my ps4 on and I'm in game for probably 9 hours a day. So in a month that's about 270 hours just from me. Only about 30-60 of that is actual game time.
 

John Harker

Definitely doesn't make things up as he goes along.
I'm slightly surprised PS4 up YoY. I thought the 299 holiday price would take some steam out of non holiday sales. Guess not.

Well there was a double digital decline in average sales price YoY due to some cheaper skus and bundles
 
So all we certainly know right now is overall software and hardware sales are down year over year but those of PS4 are up, meaning PS4 just crushed competitors on both software and hardware once again.
 

Joni

Member
I think at this point the success of the PlayStation 4 is feeding the success of the PlayStation 4. It is a time for people to jump on board who don't do research as much, but who have heard how great it is selling.
 

onQ123

Member
January is slow. The YOY hardware sales are flat overall. PS4 is just eating up a larger share of the pie this time around, probably because they have price parity and they have the COD bundle.

You can still get Xbox One for $300 while PS4 is $350 on Amazon. Xbox One can't outsell PS4 even with a $50 price advantage right now.

Xbox One is $200 cheaper to buy right now than it was at launch while PS4 is only $50 cheaper than it was at launch yet people are still going for the PS4.
 
MS PR says it all really. I wonder if 2015 was when XB1 sales peaked and its all downhill from here...

I think they were expecting a whole lot more sales with that 'Greatest Games Lineup in History' narrative they were pushing but they got thoroughly thrashed by Sony last year. During the holiday in particular. 2015 could very well have been their peak year. Halo 5 was not the cornerstone title they thought it would be and if their #1 franchise was unable to give them a sizable bump, then it is safe to assume nothing else will. They've got Gears 4 coming in the fall but that is hardly enough to push them ahead of PS4 and any pricecut they throw out there Sony can counter. They've lost and they know it.
 
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