The price point shitstorm will do that. People think its just a kooky wee puzzle game and not something worth the asking price. Did he do much to really push the reason for his price across before it was announced?
Yeah. I realize it's hard to quantify what a game "should cost" based on content, but I feel what
wasn't done was to present the game in a way that makes it clear that it's NOT just another short indie game. When someone says "puzzle game" and "100 hours", I immediately fly to the conclusion of "Yeah, but that's probably some completionist BS that I know won't apply to me... it's not going to be a 100 hour game for the average player." and I still think that's probably a correct assumption.
That said, I think maybe they (someone) could have done a better job making
sure the vibe given off from trailers/marketing/whatever was that the game was quite substantial. I realize it's probably hard to show "substantial" when it's a game solely based on puzzles, but that's a difficult task that you should probably work through IF you're making a substantial game about puzzles...
That said, I'm not defending/condoning piracy, but if others are attributing the game's price to increased piracy, I
do think the price of the game made me do a double take... thankfully, review scores are solid, otherwise I would have written it off completely. As it stands, for me, it's probably in the "wait for a sale" category.