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[AniHawk]

compare this with the how u will play next launch ads

https://www.youtube.com/watch?v=R-v-5qpLW9Y

i mean imagine dragons is pretty depressing, but at least there are ideas shown off in the switch ad and the product looks appealing.

 

[Inferno313]

False comparison as people already carry their phones everywhere and that doesn't come with the "nerd" stigma that playing "actual" games does.

Like I said, I work at a large, urban university. People all over campus and all around the city were playing Pokemon. Where as even on campus seeing someone with a 3DS or Vita is a rare, once every few months occurrence. And it's stereotype reinforcing as it's some nerdy kid sitting playing by themselves with multiple groups of students socializing nearby.

Not saying it should be that way, but it is what it is and probably isn't going to get better with how hyper image concious millienials are.

dog everyone plays games now

the nerd stigma is dead

it's not like they're showing disgaea 5 in this thing

 

[Ricker]

Good commercial...still not sure how big this will be but I am guessing in between Wii and WiiU success wise...casuals will make the difference.

 

[orioto]

Focus is important, ask Hillary. First get core gamers before thinking bigger.

I'll have to agree to disagree here. That lonely geek is the person most likely to buy the console on day one. The stuff in the extended ad shows software that won't be out on day one, which would cause confusion if aired during the Superbowl. I think they did a great job of catering to the "now" and the "later" crowd.

Guys...
I mean... come on..
You don't need me to tell you the sad truth that people interested in Zelda, and buying a console for it.. they already know about the switch right ? You know that right ?

False comparison as people already carry their phones everywhere and that doesn't come with the "nerd" stigma that playing "actual" games does.

Like I said, I work at a large, urban university. People all over campus and all around the city were playing Pokemon. Where as even on campus seeing someone with a 3DS or Vita is a rare, once every few months occurrence. And it's stereotype reinforcing as it's some nerdy kid sitting playing by themselves with multiple groups of students socializing nearby.

Not saying it should be that way, but it is what it is and probably isn't going to get better with how hyper image concious millienials are.

Yeah you're right actually but i mean, that's true for the hardware part. People won't specially buy a hardware to play it. But it still proves, people can have fun outside and look silly or weird. It's not just a problem of device, that's what i wanted to say.

 

[Enduin]

Thread is moving fast, but on the last page there was an article posted that said that the 30-second one is the one being aired.

That's an odd/poorer choice then. Definitely not their best foot forward, I don't think the Zelda spot is bad by any means, but it's objectively weaker as a first impression of the overall system and experience. If you're going to go big then go big.

 

[Jaded Alyx]

compare this with the how u will play next launch ads

https://www.youtube.com/watch?v=R-v-5qpLW9Y

Nah, I'm good thanks.

 

[Somnid]

They've definitely learned not to muddy the waters. The Switch is about switching from portable to console, front-and-center, the Joycon stuff is there for people who decide to look a bit further.

 

[Nategc20]

Decent ad, but like the Switch, nothing special.

Lol

 

[Bjoern the Smexy]

Why can't I preorder?

More like "Oh no, it's already sold out? I have to get one somehow!".
It'll create demand.
Not sure how much, but it most definitely will.

 

[TS-08]

Good commercial...still not sure how big this will be but I am guessing in between Wii and WiiU success wise...casuals will make the difference.

Lol. Really out on a limb there.

 

[shira]

Where is the Portugese version?

 

[phanphare]

that's a great ad, both the 30 second one and the extended one

Nintendo is really hitting it out of the park with the marketing for the Switch. their sole misstep so far was at a thing that only the super hard core fans would have watched live.

 

[Deleted member 1235]

The click at the end with the system and controller clicking together is advertising brilliance
Also that extended ad of

Mario
Splatoon
Zelda

Makes for killer launch Lineup. Especially since I'm gonna play some binding of Isaac on it directly as well

 

[Barry Burton]

Lol. Really out on a limb there.

Heh, you beat me to it!

 

[James Scott]

Really happy they're actually investing in ads this time around. Switch is coming 25-26 days after the commercial airs so it's very soon. Hopefully it helps out

 

[Nerazar]

Thats why you saw so many.

Just pointing out that people do that, not that it's the best way to play it or the one which is being used by the majority.

 

[pswii60]

Interesting that they show it as a handheld first and console second. Basically, as a handheld with a TV output dock. Which is the exact opposite of the original reveal.

 

[Air]

Didn't like the extended one until the end. Thought the 30 second one is good for the super bowl. Both aren't as good as the initial video though

 

[Branduil]

compare this with the how u will play next launch ads

https://www.youtube.com/watch?v=R-v-5qpLW9Y

i mean imagine dragons is pretty depressing, but at least there are ideas shown off in the switch ad and the product looks appealing.

[Obnoxious jump cuts set to obnoxious electronic music as people switch between looking at a tablet and looking at a TV]

I have no idea how the Wii U failed.

 

[random25]

Interesting that they show it as a handheld first and console second. Basically, as a handheld with a TV output dock. Which is the exact opposite of the original reveal.

Well, it started off with a guy just waking up. That's just showing practicality.

 

[Massicot]

I dunno, the extended version doubles down on the motion stuff which I'm not sure interests or excites anyone anymore...the 30 second version is pretty good though.

 

[commish]

Zelda looks amazing, can't wait. Have to say, though, that the extended version is just so... unrealistic. No one is going to play games in 99% of those situations, and I feel like motion controls were 5 years ago. I feel like if these are the selling points they want to push, they are not speaking to a lot of people.

 

[jabberwocker]

Zelda looks amazing, can't wait. Have to say, though, that the extended version is just so... unrealistic. No one is going to play games in 99% of those situations. I feel like if that's the selling point they want to push, they are not speaking to a lot of people.

Tell that to go pro.

 

[Octavianus]

Great ad. I like this one more than the UK one that was released earier today, even though I like that one as well.

Zelda looks amazing, can't wait. Have to say, though, that the extended version is just so... unrealistic. No one is going to play games in 99% of those situations, and I feel like motion controls were 5 years ago. I feel like if these are the selling points they want to push, they are not speaking to a lot of people.

Mabye I'm out of touch because most of those situations didn't look that far off to me this time.

 

[Branduil]

That's an odd/poorer choice then. Definitely not their best foot forward, I don't think the Zelda spot is bad by any means, but it's objectively weaker as a first impression of the overall system and experience. If you're going to go big then go big.

Zelda is going to have like a 90% attach rate for the first couple months.

 

[HandsomeCharles]

Lol. Really out on a limb there.

I estimate it will sell somewhere between zero and all of its units.

 

[marc^o^]

Guys...
I mean... come on..
You don't need me to tell you the sad truth that people interested in Zelda, and buying a console for it.. they already know about the switch right ? You know that right ?

Knowing it exists is a thing. Being enticed to buy it, during the Suberbowl frenzy is another.

 

[Nerazar]

I estimate it will sell somewhere between zero and all of its units.

I estimate it will sell more units than Trump Steaks.

 

[Inferno313]

honestly though the 30-second spot should've used the neon system tho


neon boooiiizzzz

 

[BulletSmoke]

Kind of misleading to non-gamers. It makes it look like all those games will be available at launch.

that's what i thought too

but seeing from nintendo's perspective, a super bowl ad isn't chump change and i'd probably show as much as i could with the time

 

[DylanEno]

Street Fighter II got a Super Bowl commercial.

In fucking credible

Banking on that 90s nostalgia

 

[Ricker]

Lol. Really out on a limb there.

They dont call me Nostradamus for nothing lol.

 

[GusZamboni]

everything around 1,2 switch fills me with shame

 

[mrlion]

I don't like the 30 second spot...it shows the stereotype of the lazy gamer too much that's not really a good representation of the console.

The 2 minute commercial is much better though.

 

[psyfi]

this thread is a mess, lmao

 

[pvpness]

Man. Every time I show anybody 1-2 Switch they're like, wtf is this shit? My son (12) outright laughs at it. I get the feeling that 1-2 Switch is a game I'll never actually play the way it's intended. Just like NintendoLand. I dig the ad though and running it during the Super Bowl is a must.

 

[gogojira]

Nailed it. This is going to get a loooooot of views and it's pretty crucial they didn't fuck this up. Excellent job.

 

[DNAbro]

Gets the point of the Switch perfectly. Play on TV or anywhere else.

 

[Enduin]

Zelda is going to have like a 90% attach rate for the first couple months.

That's all well and good, but that doesn't change the fact that if you are trying to introduce your product to a wide and diverse audience you would show the ad that conveys the full array of experiences your device offers, not the ad that only showcases a single game that while great is from a series that has never broken 10 million.

The Zelda ad is a great follow up ad to be aired after the Super Bowl as a regular ad spot. As would other companion ads feature stuff like 1 2 Switch, ARMS, Just Dance and Mario Kart.

 

[Octavianus]

honestly though the 30-second spot should've used the neon system tho


neon boooiiizzzz

Yeah those neon Joy-Cons look great.

 

[Pupperbabysassy]

There's a video game console ad airing during the Super Bowl that doesn't have a Football game in it. Shame on you Nintendo and EA.

 

[oti]

Street Fighter II got a Super Bowl commercial.

In fucking credible

"oh it's a new Nintendo"
"oh it's that fighting game we used to play on the old Nintendo"

 

[border]

Hey guys! Remember motion controls? You still love those! Right?

 

[Inferno313]

Hey guys! Remember motion controls? You still love those! Right?

good thing there are no motion controls in the super bowl spot!

???

 

[Nerazar]

There's a video game console ad airing during the Super Bowl that doesn't have a Football game in it. Shame on you Nintendo and EA.

Yes, I sure hope that at least one version of Madden gets released on Switch. I would even import that game.

 

[lt519]

Zelda looks amazing, can't wait. Have to say, though, that the extended version is just so... unrealistic. No one is going to play games in 99% of those situations, and I feel like motion controls were 5 years ago. I feel like if these are the selling points they want to push, they are not speaking to a lot of people.

I don't know, ARMS part immediately evoked a, man I miss Wii Sports moment in my mind. If that riles enough people up to buy one that skipped the Wii U then it is doing its job.

(I'm guessing this is what you are referring to as the 99% of those situations): The whole party atmosphere playing Harry Potter 1,2 Switch. It isn't as far off as you think, there's still a market for casual party games. Guitar Hero, Rock Band, Wii Sports, they were all massive successes in college and party atmospheres; I don't think that market just dried up, just need to re-tap it. Now do I think playing a western shoot out game is it? No, but it's not a bad market to target.

For the other situations, I've played my 3DS just about everywhere. I don't see how its a reach to think people will be playing this at the laundry mat or in classrooms (we've done the latter with the original DS download play).

 

[Octavianus]

Hey guys! Remember motion controls? You still love those! Right?

Yes I still love those.

 

[AGoodODST]

Decent ad and pleasantly surprised they opened the check book to get this.

 

[orioto]

Knowing it exists is a thing. Being enticed to buy it, during the Suberbowl frenzy is another.

Yeah i don't know.
That would require a guy who knows zelda but is not hyped enough to buy it, but will be suddenly decided by those footage. I don't believe in it but who knows. At least it's not the right message for 99% of people looking at the superbowl.

Maybe somehow Nintendo thinks Zelda is soo amazing this time that it will sale console to non nintendo fans based on footage alone. But .. i think they're overestimating its appeal based on video alone.. Just look at gaf reactions in general, outside of the group of people who actually love Zelda.. "it's ugly, it's empty.."

 

[BRocknRolla]

this thread is a mess, lmao

It really is. Then again, this what I've come to expect from any Switch based thread at this point. 50% people talking about the topic, 50% people thread shitting. If you're lucky.