All I see is a random internet shitposter doing edgy shit 'for the lulz'. The only difference between this and mountains of /pol or T_D nonsense that transpires daily is that his shitposting got retweeted by a famous lunatic.
I'm just finding it amusing that this is where news and political discourse is now - the goddamned president is retweeting /pol shitposts FFS, the media attacking the author of the post because the president doesn't give a fuck and everyone else losing their damned minds around the periphery.
That famous lunatic is the most powerful man in the world.
The media isn't attacking the author of the post because the president doesn't give a fuck. It doesn't even feel like the media is actually attacking the creator of the animated .gif besides saying that he's a racist. The media initially saw the .gif as a possible endorsement of any physical attack on the media from the President of the United States. Which has already happened in Montana's special election when the Republican candidate in that election physically attacked a journalist asking him about his investment in Russia.
Then some people found that he got that .gif straight from the_donald, which leads to the media digging up more information about the meme creator being a total piece of shit. Which leads to the media asking if Donald Trump is still consuming a lot of his media from the_donald, which wouldn't be surprising because the_donald is one the few places that completely censors anything remotely negative about Trump.
This isn't any different from the media digging up information that Donald Trump's speech writer might be a huge racist or something similar to these lines. The only difference is one guy deals with speeches and the other guy is dealing in animated gifs. They both introduce the question about the people the president is associating with.